Milestone – Hyundai Alcazar receives 11,000 bookings in one month from launch
Hyundai has announced that their 6/7 seater SUV the Alcazar has received over 11,000 bookings in one month since its launch. The Alcazar is Hyundai’s entry into the three row seating SUV segment where it competes against the Tata Safari, MG Hector Plus, Mahindra XUV 5OO. Hyundai launched the Alcazar with four engine options – 2.0 l Petrol MPi engine (6AT/ 6MT) and 1.5 l Diesel CRDi engine (6AT/6MT). The 2.0 l Petrol MPi engine offers best in segment power of 117 kW (159 PS) / 6 500 r/min. Both 2.0 l Petrol MPi engine and 1.5 l Diesel CRDi engine with 6-speed manual transmission and 6-speed automatic transmissions deliver best in segment fuel efficiency.
As per Hyundai almost 63 % of Alcazar bookings are for its diesel powertrains, indicating strong customer acceptance for the highly fuel-efficient 1.5 l diesel CRDi engine. Additionally, Hyundai has received one third of the bookings for its top of the range Signature Variant, indicating a strong customer affinity for Hyundai ALCAZAR’s feature-rich and versatile package.
Commenting on the remarkable bookings performance, Mr Tarun Garg, Director (Sales, Marketing & Service), Hyundai Motor India Ltd., said, “Hyundai ALCAZAR has received an overwhelming response from customers with over 11 000 Bookings received in less than a month since its launch. This superlative response showcases our customer’s affinity towards a high value, versatile and premium package that Hyundai ALCAZAR epitomizes perfectly. We are truly humbled and grateful to our customers who have chosen to live the Grand life with the Hyundai ALCAZAR. So far we have already sold over 5 600 units of Hyundai ALCAZAR in the market and with the addition of this 6 & 7 Seater SUV to our line up, we are now offering our valued Indian Customers a stellar range of multiple SUVs which will help us to further fortify our SUV leadership in India.”
As per Hyundai the Alcazar has been developed to epitomize premium travel experiences while perfectly emulating Hyundai’s Global Design Identity of ‘Sensuous Sportiness’. The Bold and Dynamic design of Hyundai ALCAZAR personifies absolute power & grandeur, with a confident and imposing stance. Hyundai ALCAZAR has redefined premiumness, comfort and versatility and offers a host of 1st in Segment features that include –
- 26.03 cm (10.25”) Multi Display Digital Cluster
- Bose Premium Sound System (8 Speakers)
- Auto Healthy Air Purifier with AQI Display
- Front Row Seatback Table with Retractable cup-holder and IT Device Holder
- Front Row Sliding Sunvisor
- Side Foot Step
- Rear Window Sunshade
Hyundai’s Creta rules the 5 seater SUV segment and now with the bumper opening for the Alcazar in the 6/7 seater SUV segment it can only be said that the Korean car maker is now the King of the SUV class.