Motoroyale, Kinetic group’s venture of multi-brand superbikes, today announced three further global brand tie-ups and the launch of seven new superbikes. Motoroyale touted as country’s first multi-brand superbike manufacturer unveiled 7 new products from different categories and brands justifying to its concept of being a one-stop shop for all bike enthusiasts.
MV Agusta’s Brutale 800 RR, Limited Edition Norton Commando and Dominator, SWM SuperDual, FB Mondial HPS 300, Hyosung Aquila 650 and GT 250 R were the 7 Motorcycles unveiled at the event today in Mumbai.
The company announced their first brand association with MV Agusta in May 2016, followed by an international joint venture with Norton Motorcycles in November 2017. Now, Motoroyale announces their tie-up with three additional international brands – SWM, FB Mondial and Hyosung.
Ajinkya Firodia, Managing Director, Motoroyale further said, “A two wheeler is an extension of you, it defines you, and all of us are unique with different tastes, then why should our motorcycle be the same? Hence taking my legacy forward, I envisaged giving motorcycling its real due by not restricting it as a commuter but as a passion. The result of which was Motoroyale, India’s only multi-brand superbike company that offers a range of products starting from 250 cc to 1000 cc, covering different categories and genres like cruisers, tourers, supersports, adventure tourers and nakeds. Motoroyale is the heaven of motorcycles which is a one-stop shop for one and all where they will get exotic and never seen motorcycles all under one roof. Each tie-up offers both customers, dealers and the market a unique proposition to cater to the requirements and choices of all superbikers”
The motorcycles will be assembled in India at Kinetic’s plant in Ahmednagar. Motoroyale will also revamp its entire dealership network and has planned to expand its dealership network in the coming months in October in Thane – Mumbai, Hyderabad, Chennai, Delhi. Followed by Cochin and Bangalore showrooms in November.
Motoroyale is also looking for the right dealership applicants and plans to open another 6 in the coming 12 months in cities like Pune, Indore, Chandigarh, Ahmadabad, Jaipur, Kolkata and other key markets.