MG Motor announces British actor Benedict Cumberbatch as their brand ambassador for India

MG (Morris Garages) also known as MG Motor India today announced its association with the revered British actor Benedict Cumberbatch as its brand ambassador. The acclaimed actor – known for his stellar roles in various popular TV shows and movies will be the face of MG India.

Benedict Cumberbatch commented on the association with MG brand, “I have grown up seeing and reading about MGB’s and MG Midgets, recognising MG as a classic and iconic brand. I am delighted to be part of the launch of the new MG in India with the MG Hector, which may well be a classic of the future.”

New photo by Motor World India / Google Photos

Rajeev Chaba, Managing Director and CEO, MG India, said, “As one of the most recognised and beloved cultural icons from the UK, Benedict has a lot in common with Morris Garages. He has, throughout his career, experimented with various types of roles across stage productions, TV shows and movies to push the bar ever higher, something which resonates with MG’s commitment to technological innovation. His social and philanthropic work, as well as his support for inclusivity beyond gender is also in sync with our core brand ideology of nurturing diversity. We are glad to have Benedict Cumberbatch as our brand ambassador to represent MG.”

Benedict Cumberbatch follows a strong resonance among pop culture and youth. The association further underlines MG’s unique British heritage and its focus on enabling the future with the core pillars of innovation, diversity and technology.

MG Motor is all set to enter the Indian car market with their first model with will be the Hector SUV in a months time. The MG Hector will rival the Hyundai Creta, Tata Harrier when Launched. Watch this space for all the news on the MG Hector very soon.