Himalayan Highs Season 3 completed by 12 riders on TVS Zest 110 #FeelThePower
Flagged off on September 1, 2017 from Mandi, in Himachal Pradesh, the 3rd edition of the Himalayan Highs saw 12 riders astride the TVS Zest 110, traversing over 970 kms in 11 days. 10 women and 2 men riders from across India, rode through some of the world’s most treacherous roads peaking over 18,000 feet. The group concluded the ride on September 11, 2017 after scaling the Khardung La pass as the final summit.
A leading two and three-wheeler manufacturer, TVS Motor Company is the flagship company of the USD 7 billion TVS Group.
The 12 riders were Ashwini Pawar (Mumbai), Anjali Chaudhary (Uttar Pradesh), Aashraya Suresh (Karnataka), Shagufta Khan (Mumbai), Vineeta Lohchab (Delhi), Riya Roy (West Bengal), Baishali Nath (Assam), Devaki P (Telangana), Milam Shah (Uttar Pradesh), Mohit Bhardwaj (Delhi), Andre Camara (Goa) and Anjali Manoharan (Kerala). They were selected through multiple rounds of evaluation, which included physical test and psychological resilience,
Aniruddha Haldar, Vice President (Marketing) Commuter Motorcycles, Scooters and Corporate Brand, TVS Motor Company said about this feat, “TVS Zest 110 Himalayan Highs has completed its 3rd season which has been unequivocally a resounding success. #FEELTHEPOWER has been its credo and we have seen this in the way that the 12 riders have performed and how the TVS Zest 110 has responded yet again to the challenges of the Himalayas. It has celebrated the human spirit and prowess of the TVS Zest 110. We thank the vast numbers of the brand lovers who encouraged us through their support on social media. TVS Zest 110 has clearly shown that it has what it takes to take on any challenge, even a Himalayan challenge.”
This third season too, got a massive response with over 1,00,000 enquiries from women and men enthusiasts, across India. The second season of Himalayan Highs saw 11 women participants secure a place in the India Book of Records for being the largest group of women to scale Khardung La on a 110cc scooter.