Mercedes Benz, one of the largest luxury car makers, launched their flagship luxury model, a ‘Connoisseur’s Edition’ of the S-Class. The German luxury car manufacturer is now at its fourth launch this year. The S-class is popularly dubbed the ‘best car in the world’ by critics and patrons alike, and has built up its Indian portfolio to create a benchmark to be reckoned with. The flagship model is the epitome of indulgence, opulence, and automotive magnificence.
Mercedes Benz has been focusing on the needs of consumers in India with chauffeurs in an effort to improve its products. The company has been looking to provide a personalised and immersive experience in the rear seat, with a large number of customers spending more and more time in their cars. The company renews the brand’s promise, ‘best or nothing’ with the launch of the S-Class ‘Connoisseur’s Edition’.
The car was launched by the managing Director and CEO of Mercedes-Benz India, Roland Folger who commented on the event saying, “At Mercedes-Benz, it is our endeavour to offer our discerning customers the best of our products and services. We are glad to introduce the ‘Connoisseur’s Edition’ of our flagship product – the S-Class that has set the new benchmark in the super luxury sedan segment across the globe, for several decades now. The S-Class ‘Connoisseur’s Edition’ combines luxury, design and technology with the highest standards of perfection, surpassing the high expectations for a luxury sedan. We are confident that the ‘Connoisseur’s Edition’ will be appreciated and admired by our loyal customers, who expect nothing but the best from Mercedes-Benz.”
“The S-Class has always set standards that have retained its accolade as “the best automobile in the world” with each generation. Now, we have upped the ante of our flagship product with a host of new innovative features like Night View Assist Plus, Executive rear seat with thigh support with seat reclination up to 43.5 degrees and the air balance perfume package to make this product literally irresistible. The S-Class ‘Connoisseur’s Edition’ will be locally manufactured in our world-class production facility in Chakan, Pune. This is yet another firm affirmation of our vision of ‘Make in India’, and our unwavering commitment to the Indian customer in presenting the best of our global offerings,” he added further.
The new S-Class comes loaded with exclusive features such as a Night View Assist System, being installed on an S-Class in India for the first time which illuminates the road ahead with two anti-dazzle infrared lamps making it easier to see pedestrians and animals when it’s dark. It also comes with the aforementioned executive rear seat with 43.5 degree reclination. The interior of the vehicle can be fragranced to suit ones preference with the AIR-
BALANCE package, with six high-quality interior fragrances. The car comes equipped with a Burmester Surround Sound System and a rejuvenating hot stone massage function with six different programs. It’s not hard to see that the car is definitely oozing luxury and glamour.