Renault India is currently on a fast track mode with respect to its sales numbers in the Indian market. With the initial success of its Renault Duster, the French company capitalised on its positive wave and launched its entry level hatchback Renault Kwid. Unike launching an hatchback built and designed to a cost, Renault took a bold step and designed an aggressive looking hatchback with SUV like credentials and it has been an instant hit in the market ever since.
Riding on the success wave, Renault has decided to pass on the GST benefits to its customers across its products to make them even more accessible. Renault’s line up, on the whole, sees a price drop of around 7% which will benefits its customers.The price change will vary depending on the state, model and the variant bought, based on the earlier price of that particular variant before GST.
Prices have been reduced for KWID Climber AMT between INR 5,200 to 29,500, for Duster RXZ AWD between INR 30,400 to 1,04,700 and Lodgy Stepway RXZ (7S) between INR 25,700 to 88,600.
Mr. Sumit Sawhney, Country CEO and Managing Director, Renault India Operations, said, “The roll out of the Goods and Services Tax from July 1, is one of the biggest achievements of the Government, facilitating a ‘one nation-one tax’ system, aimed at fostering a congenial business environment. While there may be a short-term disruption as the whole system adapts to this economic transformation, but in the long term it will be very positive for the economy and corporate India. Reflecting our customer-first approach, we have decided to pass on GST benefits to our customers, further enhancing the value proposition of our products.”
Renault has clear plans to focus on growing its business in India. While an expanding product line up is essential for the brand’s successful performance, it also aims to increase its sales outlets to 320 units across India by the end of 2017. With this and its focus on improving the customer experience continuously, Renault is clearly targeting a big chunk of the automobile market in India.