The 141st edition of the Mahindra Great Escape, one of India’s most popular off-roading adventures, concluded successfully in Goa, with 50 SUV’s from the Mahindra’s stable maneuvering the challenging route. This Great Escape saw participation from Mahindra customers from Goa and other neighboring states. The 4X4 trail drive was flagged off from Cuncolim Recreation Center in South Goa. The 16 km drive was a mix of tarmac, off-road trails through the forest and water stream crossings. This gave customers a chance to explore the natural terrain in Goa and also witness the capabilities of their Mahindra SUVs. The event saw participation from the entire gamut of Mahindra vehicles including the XUV500, Scorpio, Bolero, TUV300 and the Thar CRDe 4×4. The winners of the event are listed below.
1st place – Dattaraj Hawande
2nd place – Jashraj Patil
1st place – Tejas P Shindolkar
2nd place – Amit Nair
1st Place – Maithili Krishna Bhobe
The winners from Goa Great Escape, will join winners from the Lonavala Great Escape and Ahmedabad Great Escape and other upcoming Great Escapes like Sakleshpur, Dehradun, Wayanad, Chandigarh, Bhopal and Shillong to compete against each other in the grand finale of the Off-Roading Trophy at Igatpuri.
Mahindra Adventure was launched as an independent entity for all adventurous activities, in 2011, headed by Bijoy Kumar Y, Chief of Adventure Initiatives. He is a motoring enthusiast and the erstwhile editor of a popular motoring magazine. The Mahindra Adventure calendar comprises a series of experiential marketing events throughout the year such as the popular off-roading event, the Great Escape, several Challenges (sporting events in keeping with the company’s promise of providing adrenaline pumping challenges), Multi-Day Special Escapes, such as the Monastery Escape (14 days), Royal Escape (6 days), the Authentic Bhutan ( 8 days), Himalayan Spiti Escape (7 days), Authentic Myanmar Thailand (12 days) & Authentic North East Escape (Meghalaya, Assam & Arunachal Pradesh- 10 days).