Indian Supercross league is here and it has been launched by Bollywood star Arjun Kapoor. Ceat are the title sponsors for the racing league that is set to revolutionise the world of motorsports in India. Toyota Hilux will be the official vehicle partner for ISRL.
The first season for ISRL will commence at the iconic Jawaharlal Nehru Stadium New Delhi in October this year. The event will also happen in other metro cities like Mumbai, Pune and Ahmedabad from October to December this year.
“The CEAT Indian Supercross Racing League aims to capture the hearts of motorsports enthusiasts, showcasing the spirit of adventure and pushing boundaries,” says Eeshan Lokhande, Co-founder and Director of Supercross India Pt Ltd “The launch of the CEAT Indian Supercross Racing League (CISRL) is a significant development for India’s motorsports and automobile industry. The league aims to provide a platform for young riders to emerge and nurture their talent with international riders, attract attention from sponsors and manufacturers. It will also create great opportunity for auto manufacturers to showcase their futuristic products and innovative technologies. The ISRL is a positive step to boost the growth and recognition of motorsports in India, and it is expected to have a significant impact on the auto industry through exposure to world-class competition.
Speaking on the occasion, Mr. Akbar Ibrahim, President, FMSCI, said, “The federation is overwhelmed with the thought process and the initiative undertaken by SXI team, in elevating the motorsport culture in the country. This initiative will not only bring global talent to the country but also provide a platform to nurture young talent and position India on the global map of the sport.”
Expressing his enthusiasm, Mr. Arjun Kapoor said, “From the early days of my childhood, I was captivated by the sheer excitement and thrill of Supercross Racing. Today, as I look around this magnificent arena, filled with the roar of engines and the palpable excitement in the air, I am overwhelmed with gratitude. The EAT Indian Supercross Racing League will host the world’s finest riders battling it out on our home soil but have also paved the way for future generations to embrace the thrills and joys of Supercross.
Mr. Atul Sood, Vice President of Sales and Strategic Marketing – Toyota Kirloskar Motor, said, “We are thrilled to associate as the official vehicle partner for the first-ever Indian Supercross Racing League. The platform provides us with a unique opportunity to extend necessary support towards the movement of specialised supercross bikes with Toyota Hilux, which is renowned for its off-roading capabilities. Needless to mention, our association with motorsports globally has been longstanding, and we are excited to support the Indian Supercross Racing League in India.